Pure Beauty First Treatment Essence Launch ❤

Pure Beauty launched its latest addition to the stable with the introduction of First Intense Treatment Essence exclusively at Watsons.

First Intense Treatment Essence contains 95.3% of Galactomyces, an enrich fermented yeast concentrate containing amino acid, vitamin and enzyme and also enrich with Bulgarian Rose for hydrating purposes.


With lovely Kah Mon and I. (:
The launch was held in partnership with CLEO, Malaysia's leading young women's magazine at the magnificent WOLO Penthouse in Bukit Bintang and was attended by Caryn Loh, Chief Operating Officer, Watsons Malaysia,Danny Hoh, Head of Marketing, Watsons Malaysia, Claudia Low, Editor, CLEO and Dato Kee Hua Chee, Writer, Influencer and Watsons Celebrity Friend.



It is created with latest Korean technology in combination with the finest natural ingredients. Watsons is proud to bring to our customers the luxury of skin care with an affordable price. The introduction of First Intense Treatment Essence by Pure Beauty is our commitment to continue to provide  innovative products at the store to the valued customers. 



Amber Chia, Malaysia’s top model, entrepreneur and Watsons Celebrity Friend was also present and shared her personal testimonial with members of the media and blogger’s community.

“After a week of consistent use, her skin now feels more fresh and supple. The First Intense Treatment Essence really plumps up my skin and soothes it and my skin feels great and looks healthy. It works wonders around the eye area too. I’ve notice fewer lines and dark circles,” Amber explained. I also took the opportunity to take a selfie with her. She was so much friendlier than I thought. I love how she gave us some tips and ideas on how to take photos and etc. (:

Miss Amber Chia and I. (:
Malaysian YouTube sensation, Charis Ow also came up to share on her experience using the essence. She takes extra care of her skin because she travels frequent. And she could spot the difference after applying The First Intense Treatment Essence as it improves hydration to her skin.

I also tried on the essence and I love how it absorbs into my skin easily without leaving any greasy feeling. (: 

Charis and the emcee, Jude (:
WOLO Bukit Bintang has a beautiful penthouse for us to take some good shots. I love how the penthouse is well-equipped with treadmill, bath tub and etc and best of all I can take amazing photos during the launch. This is the perfect place to hang out and have a private party for the girls. *wide grin*

Posing with the First Treatment Essence in the pretty bath tub. 

Watsons was also kind enough to reward the media by giving away RM100 worth of Watsons point to the lucky winners. Winners would have to post creative photos of the First Treatment Essence. Three winners would be selected from the creative posts and I was lucky enough to be one of the winners. *yay*

With Ms Caryn and Mr Danny. Photo credits to Leona. (: 
Here's the photo which I have won from the contest:


Flatlay shot of the First Treatment Essence and myself. :P Photo credits to Kah Mon. (: 
This treatment essence turns dull skin to luminous and clear skin within two weeks and the development of this product is inspired by the Korean everyday beauty must-do. The First Treatment Essence is being applied to the skin as the first step after using the cleanser and followed by the rest of the skin care regime repeated twice daily. 

The usage of First Intense Treatment Essence also comes with other benefits such as reducing fine lines, minimizing the appearance of pores, more hydrated skin, even out skin tone, smoother and soft to touch.

Selfie time! *wide grin*
That's not all, I also took this opportunity to take selfies with the celebrities and blogger friends. 

Pauline and I. (: 
With Charis. FYI, Charis' bro is my senior back in uni. (: 
With my babes. L-R: Kah Mon, Rane, Fish and I (:
Pure Beauty is a brand developed and made in Korea with the promise of using the best of natural ingredients supported with the latest science and technology. First Intense Treatment Essence is available at all Watsons nationwide with selling price of RM119.90. 

I will personally do a separate post on the review of the product in my upcoming post. Stay tuned to my review!





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